MOBY GRAPE JEFF BECK BIG BROTHER Fillmore “JOINED” Mailer (July 16th 1968)
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This is a rare BILL GRAHAM PRESENTS “JOINED” DOUBLE handbill/postcard mailer (#BG129-PC & BG130-HB) from concerts at FILLMORE WEST in San Francisco, Ca. FAR fewer of these exist than either individual handbill, which were cut from these pre-concert double-sized postcard mailers. Measuring approx. 14.5″ x 4.75″, this mailer is in EXCELLENT shape – no pin holes and no tape! Folded at the seam between the two cards. This double-sized mailer was printed once before the concert. It conjoins the artist Lee Conklin images from BG129 and BG130. The back side displays a calendar of upcoming Bill Graham events. It measures 4 5/8″ x 14 3/8″.
Promoters created handbill versions of many of their posters and used them as handouts and fliers to promote upcoming shows. These handbills represent an important element of music history because they are unique marketing tools that are still used today. Another chance to snag a piece of music history.
SEE LARGE IMAGES BELOW.